Two years ago today, we had recently returned from shooting the All Terrain Tour in Utah and Colorado and were sifting through 22 hours of footage. Trying to figure out how to tell the story. And frankly, being our first documentary, it wasn’t easy. So much footage, so many small stories and experiences to share, but somehow we had to cut the fat and wrap this up into something that would capture your attention from start to finish.
Today, we present our most noble attempt. This is the ground floor for our capabilities, and we wanted to show not only you, but ourselves, that we could execute from concept to completion. This project enabled some of our best times and most critical learning experiences, and we’re already hungry for the next opportunity.
So, without further ado, here’s the All Terrain Tour – proudly presented by Gobi Racks. Hope you enjoy.